TAC Organization

The Council is comprised of 14 industry stakeholders and 4 ex-officio partners.  In addition, the Council may strike task forces from time to time to address specific issues or opportunities.  There are currently three task forces in place - Visitors Guide Research, Integrated Tourism Solution and Agency Review.  The following members chair committees:

Tourism Advisory Council Chair - Kevin Murphy, Murphy's Investments Inc.

Agency Review Task Force - David MacKenzie, Confederation Centre of the Arts

Integrated Tourism Solution Task Force - John Cudmore, Rodd Hotels & Resorts.

Visitors Guide Research Task Force - Matthew Jelley, Shining Waters Family Fun Park

Sheri Lee McKenna is the Tourism Advisory Council’s Executive Director.  The Executive Director is responsible for the daily planning and implementation of TAC’s activities.      

How to Become a TAC Member

The TAC issues a public call for applications annually through Island Newspapers.  TAC is currently seeking applications from interested industry professionals for vacancies on the TAC Board.  In addition, TAC wishes to compile a list of interested operators with relevant experience who wish to be considered for future ad-hoc and project committees.  The deadline for this round of applications is 12:00, noon, January 8, 2010.  Click here to download an application.  Applications are kept on file for a two-year period and will be considered during the annual selection process.  Click here to learn more about eligibility for TAC members.